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下载MBA论文_基于凝聚力的塔河采油二厂文化建设研究(63页)

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文本描述
摘要

进入二十一世纪,随着信息、网络、经济的全面快速发展,人才已逐步取代技术和

资金成为企业的核心竞争力。企业的发展离不开人才,而企业文化有吸引、留住、团结、

教导、提升员工的功能,能将企业的发展与员工的发展结合在一起形成强大的凝聚力,

进而影响和推动企业的全面发展与不断前进。企业文化是推动凝聚力形成并保持的核心

力量,是推动企业健康、稳定、持续成长的软实力,是企业核心竞争力的培育、可持续

发展不竭的源动力,由此可见,企业凝聚力既是企业文化建设的根本出发点和最终目标。

塔河采油二厂位于浩瀚的塔克拉玛干沙漠北缘,风沙极大、夏天酷暑、冬天寒冷、

工作生活条件异常艰苦,是集油气开采、集输和处理为一体的采油厂。随着信息传播方

式和渠道多样化,传播速度和效率高速化,人才流动速度和速率不断增大,加上塔河采

袖二厂现有的员工大部分来自多个企业,分属不同的单位,员工队伍结构复杂,稳定性

不强,凝聚力不够,员工士气低落等原因和问题,给企业的经营、管理和可持续发展带

来严峻考验。

本研究以员工凝聚力为采油厂文化建设的基本出发点和主要功能展开采油厂文化

建设研究。首先,阐述了企业文化的涵义、特征、维度和功能,凝聚力的涵义、测量、

影响因素和作用,作为全文研究的基础。其次,本文以塔河采油二厂的文化建设为研究

对象,通过问卷调查的方式,诊断塔河采油二厂文化建设及凝聚力培育的现状。再次,

结合塔河采油二厂文化建设过程中存在的员工激励机制不完善、员工对作业区及工作认

同度低、员工满意度和忠诚度有待进一步提升等方面的问题,将凝聚力培育作为塔河采

油二厂文化建设的核心,提出了具体目标和原则,并从采油厂文化的精神文化、制度文

化和物质文化三方面探讨塔河釆油二厂文化建设的对策。

基于凝聚力的塔河采油二厂文化建设能够帮助塔河采油二厂在激烈、开放的劳动力

市场竞争中形成较强优势,用共同意识、价值观念、职业道德、行为规范和准则引导员

工,留住并保持关键人才,推进塔河采油二厂在艰苦环境下协调可持续发展。

关键词:企业文化;凝聚力;塔河采油二厂;文化功能

Abstract

The 21st century, with the comprehensive rapid development of information and network

and economic, human has gradually replaced technology and capital as the core

competitiveness of enterprises. Enterprise development is inseparable from the people, but

corporate culture has the function of attract and retain and unity and teaching and improve

which can combine the development of the enterprise and employees together to form a

powerful enterprise cohesion and promote the comprehensive development of the enterprise.

Corporate culture is a core strength to promote cohesion form and maintain and a kind of

cultural soft environment which can promote the Enterprise healthy, stable and sustained

growth. Corporate culture provides the inexhaustible power for building enterprise core

competitive power and maintaining enterprise sustainable development.

The Tahe oil two plant is located in the vast north rim of the taklimakan which's desert

sand greatly, summer heat, winter cold, abnormal working conditions. The Tahe oil two plant

is a collection of oil and gas, gathering and processing as one of the production plant. As the

information transmission way and channel diversification,high speed transmission speed and

efficiency, talent flow speed and rate increasing, most of employees of The Tahe oil two plant

from multiple enterprises, belong to different units,staff structure is complex, the stability is

not strong, cohesion is not enough, the reasons and problems of employee morale, brings to

the enterprise management, management and sustainable development serious test.

The study of the construction of enterprise culture based on the perspective of the

employees cohesion,consists of four parts. First explains the meaning and features and

dimension and function of enterprise culture and meaning,measurement, influence factors

and the function of cohesion. Followed by the form of questionnaire survey, introduces the

background and analysis the current situation of the construction of enterprise culture and

cohesion of The Tahe Oil Two Plant. Through the questionnaire survey found some problems,

for example, Incentive mechanism of staff need to be perfectted, recognition in work of staff

is lacking, Satisfaction and loyalty of employees needs to be further improved, and so on. In

the end, based on the classical theory and research results of domestic and foreign of

enterprise culture and the cohesion theory and according to the goals and principles of culture

construction,tries to discuss the countermeasures of the construction of enterprise culture in

The Tahe Oil Two Plant and cultivate and enhance staff cohesion from three ways of spiritual

culture, institutional culture, physical culture.

Corporate culture construction basing on cohesive can help The Tahe Oil Two Plant to

keep key talent in the fierce market competition. With the common consciousness, value sense,

career morality, behavior norm and criterion to channel employee's behavior to required

direction which is the need to deal with the international challenges,improve core

competitiveness of markets and promote coordinated and sustainable development strategy in

oil production plant.

Keywords: Enterprise Culture; Cohesion; The Tahe oil two plant; Cultural function

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