7/30/2024
Digital Marketing Proposal
For
What Is Software Leader Doing
思爱普（SAP)
Social Media
EPR News/Docs
思爱普（SAP)
EPR BBS/Q&A
思爱普（SAP)
Keywords Ranking
思爱普（SAP)
YKSE
YSKE
EPR Docs/News
EPR BBS/Q&A
YSKE
Keywords Ranking
YSKE
OriStarTech
EPR Doc/News
EPR BBS/Q&A
OriStarTech
Keywords Ranking
OriStarTech
Baidu Weight/PR-思爱普（SAP)
Baidu Weight
Google PR
Pages
Links
Baidu Weight/PR-YSKE
Baidu Weight
Google PR
Pages
Links
Pages
Links
Baidu Weight
Google PR
Baidu Weight/PR-OriStarTech
Baidu Weight/PR-Vista CN
Pages
Links
Baidu Weight
Google PR
What Is Software Leader Doing
Summary
1. SAP is very active in china internet marketing, and need to be learned from by other vendors;
2. The SAP internet marketing mainly use content, social media, search engine marketing etc.;
3. SAP has a well-operated official website, with Baidu weight reaches 3 and google PR reaches 5;
What Is Our Competitor Doing
Summary
1. Our competitors (YKSE & OriStarTech) are working on internet marketing, however relatively week, Vista stands a good chance to win over them on this regard;
2. Their internet marketing methods incl. content marketing, search engine marketing and social marketing;
3. Current website influence ranking is: OriStar> YKSE>VISTA
4. Suggest Vista to achieve higher internet influence than competitors using content building (In-bound), Search Engine Marketing (In-bound) and Social Media Marketing(Conquer New Media)
Learning From Others VISTA Can Do This