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MBA毕业论文_CL公司商业地产项目风险管理改进研究PDF

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更新时间:2023/8/17(发布于四川)

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摘要
摘要
国内房地产发展至今已将近20年,在这数十年间,房产价格持续上涨,欧亿·体育(中国)有限公司竞争
激烈,高房价已经成为阻碍国家经济发展活力的重要因素,但是房地欧亿·体育(中国)有限公司对国民经济的
贡献又太重要了,房地产和房地产的上下游欧亿·体育(中国)有限公司,对 GDP的贡献高达23%,成为了国民
经济的支柱。同时房地产欧亿·体育(中国)有限公司事关民生问题、就业问题,它太重要了。所以在此背景下
国家开始严控房地产欧亿·体育(中国)有限公司,稳房价、稳地价、稳预期,严控房地产金融风险。为的不是
限制房地产欧亿·体育(中国)有限公司的发展,而是为了“稳定”,所以研究房地产欧亿·体育(中国)有限公司的风险就变得至关重
要。
本文从实际出发,以风险管理理论为依据,结合 CL公司商业地产项目的具体情况,
对项目所面临风险因素进行识别,从而得出项目的主要风险因素。针对具体风险因素,
综合运用敏感性分析法、盈亏平衡法、专家调查法等评估项目风险。在此基础上基于全
生命周期风险的理念,就 CL公司商业地产项目各阶段风险管理现状提出问题,总结成
因,最后予以改进并提出实施和保障措施。
通过对 CL公司商业地产项目风险管理全过程的分析,可以有效地认识到该房地产
项目开发过程中遇到方方面面的风险管理问题。综合该项目实际情况,具体提出优化设
计管理方案,帮助企业提高风险管理水平,并促进其健康发展,同时从组织、制度、文
化、融资渠道和企业形象的角度保障了方案的实施落地。
关键词:风险识别,风险评估,风险应对,风险管理,房地产,风险控制
I
西北大学硕士学位论文
Abstract
Over the past two decades, due to the continuous increase in commodity the price of houses
has risen too much, the real estate industry is developing rapidly, and the competition between
the industries is also very large. The rising housing prices have become the main reason for
restricting the rapid development of the social economy, and the role of real estate in the
national economy is also crucial. The real estate and its upstream and downstream industries
contribute as much as 23% to GDP and become the pillar of the national economy. The real
estate industry is highly correlated. have a great impact on people's livelihood and is related to
people's employment. It is not only directly related to people's livelihood, but also closely
related to employment.Against this background of such situation, the state began to strictly
control the real estate industry, stabilize house prices, land prices as well as expectations, and
strictly control the The risks in real estate are similar to those in finance.It needs to be clear
that the original intention of its measures is not to affect the beginning of real estate, but we
hope he can continue to be like this, has a good research role in the existence of risks in the
industry.
Taking CL Company as an example, thispaper integrates the theory of project risk
management and discusses according to the commercial real estate projects implemented by
the company, Standing on the basis of risk identification, evaluation, risk prevention and
monitoring and control, Using several research methods such as actions, surveys, research
literature, etc. methods began research. Guarantee the authenticity of the results data, this
article will summarize the domestic and foreign literature, research literature, articles, reports,
and statistical data related to real estate risk control management. Use the action research
method to explore, practice, investigate, summarize and reflect on the theories and plans of
real estate risk management.
Based on the actual situation and in accordance with the specific situation of CL commercial
real estate project,the internal and external risk factors of the project are analyzed and
evaluated. At the same time, this thesis also studies the current situation and problems of risk
management of CL commercial real estate project, And put forward the optimization plan
related to project risk management.Finally, in order to implement the improvement plan, this
thesis also puts forward the guarantee measures of the project risk management optimization
scheme. In this way, it can provide help at the theoretical level to Project Managers and
II

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