《阿尼尔森2009年3月全球Faces和网络邻居报告》(16页).rar Report　Highlights 1.　Putting　the　growth　of　social networks　–　popularity　and engagement　–　into　context 2.　How　the　audience　to　social networks　is　changing 3.　The　challenges　facing advertisers　on　social　networks 4.　What　advertisers　can　do　to find　the　magic　formula　for advertising　in　social　networks 5.　Factors　contributing　to　the Facebook　phenomenon 6.　Why　localisation　has　won　the day　in　many　countries 7.　where　mobile　social　networking has　taken　the　greatest　hold 8.　What　＇traditional＇　publishers can　do　in　the　face　of　the　social network　phenomenon