APPAREL AND FOOTWEAR GLOBAL INDUSTRY
OVERVIEW
June 2017
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INTRODUCTION
GLOBAL OUTLOOK
LEADING COMPANIES AND BRANDS
TOP FIVE TRENDS SHAPING THE INDUSTRY
MARKET SNAPSHOTS
APPENDIX
Disclaimer
Much of the information in this
briefing is of a statistical nature and,
while every attempt has been made
to ensure accuracy and reliability,
EuromonitorInternational cannot be
held responsible for omissions or
errors.
Figures in tables and analyses are
calculated from unrounded data and
may not sum. Analyses found in the
briefings may not totally reflect the
companies’ opinions, reader
discretion is advised.
The apparel and footwear
industry experienced another
year of positive growth in 2016,
however, at 1% it proved to be
the weakest year-on-year
development since the global
recession, reflecting persistent
subdued demand in Europe and
the negative effect of the
Chinese slowdown.
Nevertheless, a myriad
opportunities remain from
sportswear’s robust growth to
incorporating digital innovation
into the shopping experience
and catering to consumers’
ongoing desire for instant
gratification.
Scope
INTRODUCTION
examining the performance of the apparel and footwear categories
comparatively, against other consumer industries and across regions and
markets. This report also identifies leading companies in the industry and
explores the five key trends shaping the development of the global industry over
the next five years. Unless otherwise noted, all values expressed in this report
are retail rspin US dollar terms, using a fixed exchange rate (2016). All data are
expressed at constant 2016 prices; inflationary effects are discounted.
Global Apparel and
Footwear
US$1,669.6 billion
Womenswear
US$630.0 billion
Menswear
US$414.2 billion
Childrenswear
US$157.7 billion
Footwear
US$346.5 billion
Apparel Accessories
US$68.5 billion
Hosiery
US$52.7 billion
TrendExpected long-term implicationsHistoric
significance
Forecast
significance
Evolution of
athleisure
Athleisure has arguably been the defining trend of this decade
in apparel and footwear. Rather than waning in importance,
the trend is evolving, illustrated by sportswear’s ongoing
dynamic growth.
Micro-fashion’s
dynamic growth
Childrenswearcontinues to outshine both menswear and
womenswear, benefiting from a mixture of macroeconomic
and social trends. The rising middle class in emerging
markets, coupled with fashion’s infiltration into the category is
driving increased per capita expenditure.
Fast fashion
takes hold in
emerging
markets
The concept of bringing catwalk trends to stores in a matter of
weeks has undercut specialist players that once led the
industry and is showing no signs of slowing down as the fast
fashion giants gain traction in emerging markets.
New
Consumerism
evolves
In reaction to the dominating presence of fast fashion,
consumers are reassessing their priorities and increasingly
asking themselves what they truly value; leading to a host of
major consumer shifts that emphasisesustainability and
ethical consumption.
Retailing
landscape
shifts
As connected consumers disregard the conventions of
traditional retail, increasing internet retailing to USD228 billion
in 2017, fashion players are gradually looking to experiential
shopping and personalisationto attract consumers’ attention.
Examining five trends shaping apparel and footwear
INTRODUCTION
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