《IBM国际业务管理内部培训教材(英文版)》(257页).rar Course　Structure 　Module　I:　Globalization　＆　Information　Economy Module　II:　Country　Evaluation Module　III:　Strategy　＆　Entry　Mode Module　IV:　Control　＆　HRM Module　V:　Foreign　Exchange　＆　Multinational　Financial　Management Module　VI:　International　Marketing　＆　Operation Globalization　of Product:　irrelevance　of　national　product Market　 world　wide　or　international　mobile　customers Converging　taste Merger　of　national　market Competition global　scale　efficiency Multi-market　cross　subsidizing　 As　a　result　of　international　exchange　of　goods,　service,　capital　＆　human　resources