2008年最新毕业论文《英文商务信函的礼貌策略研究》.rar 论文题目AStudy　of　Politeness　Strategies　in English　Business　Correspondence 英文商务信函的礼貌策略研究 学科专业名称英语语言文学 申请人姓名魏珺 指导教师王庆新教授 Contents Abstract……………………………………...………………………………………...i 中文摘要………………………………………………………………………………v Abbreviations………………………...……………………………………………..vii Figures　and　Tables………………………………………………….……………...viii Chapter　1　Introduction………………………………….…………………………...1 1.1　Politeness　and　English　Business　Correspondence………...……….……...1 1.2　The　Significance　of　the　Thesis……...…………………………………….3 1.3　Research　Method　and　Data　Resources…………...……………………….4 1.4　Layout　of　the　Thesis………………………...…………………………….4 Chapter　2　An　Overview　of　Politeness………………………………………………6 2.1　A　General　Survey　of　the　Four　Major　Views　on　Politeness………………..6 2.2　The　Conversational-Maxim　View　of　Politeness…………………………..7 2.2.1　Grice＇s　Cooperative　Principle………………………………………7 2.2.2　Lakoff＇s　View　on　Politeness………………………………………..9 2.2.3　Leech＇s　Politeness　Principle……………………………………….10 2.3　The　Face-Saving　View　of　Politeness-Brown　and　Levinson＇s Face　Theory…………………...…………...…………………………….12 2.3.1　The　Definition　of＂Face＂…………………………………………..12 2.3.2　Face-Threatening　Acts…….……………………………………….13 2.3.3　Politeness　Strategies……………………………………………….14 Chapter　3　An　Overview　of　English　Business　Correspondence………………...…17 3.1　The　Definition　of　Business　Correspondence…………………………….17 3.2　Speech　Act　Theory　and　the　Classification　of　Business　Correspondence…..17 3.2.1　Leech＇s　Classification　of　Illocutionary　Functions…………………17 3.2.2　Classification　of　Business　Correspondence……………………….19ypes　of　Business　Correspondence……………20 3.3　Politeness　and　Current　Business　Correspondence…….…………………..21 Chapter　4　Presentation　of　Politeness　in　English　Business　Correspondence…26 4.1　Presentation　of　Politeness　in　Good-News　Business　Letters……………….26 4.1.1　Presentation　of　Politeness　in　Good-News　Business　Letters at　the　Word　and　Expression　Level……………………….….……….27 4.1.1.1　Using　Specific　Words………………………………………..27 4.1.1.2　Using＂You＂instead　of＂I＂or＂We＂………………………28 4.1.2　Presentation　of　Politeness　in　Good-News　Business　Letters at　the　Sentence　Level……………………………………………29 4.1.2.1　Using　Short　Sentences………......…..……………………….30 4.1.2.2　Using　Active　Voice……………….……………………...…..31 4.1.2.3　Using　Affirmative　Structures………………………………...32 4.1.3　Presentation　of　Politeness　in　Good-News　Business　Letters at　the　Discourse　Level……………………………………..………...33 4.1.4　Sample　Analysis…………………………………………………...34 4.2　Presentation　of　Politeness　in　Bad-News　Business　Letters……………….39 4.2.1　Presentation　of　Politeness　in　Bad-News　Business　Letters at　the　Word　and　Expression　Level………………………………….40 4.2.1.1　Avoiding　You-Language　When　Concerning　Impoliteness.…40 4.2.1.2　Using　General　Words………………………………………..41 4.2.1.3　Using　Neutral　Words　instead　of　Negative　Ones…………….42 4.2.1.4　Using　Modal　Auxiliaries…………………………………….43 4.2.1.5　Using　Noun　Phrases　instead　of　Verb　Phrases……………….44 4.2.1.6　Using　Hedges…….………………………………………….45 4.2.1.7　Avoiding　Suspicion….………………………………………46 4.2.2　Presentation　of　Politeness　in　Bad-News　Business　Letters at　the　Sentence　Level………………………………………………47 4.2.2.1　Using　Longer　Sentences　with　Complex　Structures…………47 4.2.2.2　Stating　from　the　Positive　Point　of　View…………………….48　Voice…………………………………………50 4.2.2.4　Using　Interrogative　Sentences……………………………52 4.2.2.5　Using　Subjunctive　Mood……………………………………53 4.2.3　Presentation　of　Politeness　in　Bad-News　Business　Letter at　the　Discourse　Level……………………………………………..53 4.2.3.1　The　Inductive　Approach……………………………………..53 4.2.3.2　Basic　Structure　of　Bad-News　Business　Correspondence……54 4.2.3.3　Sample　analysis……………………………………………...57 4.3　Presentation　of　Politeness　in　Persuasive　Business　Letters………………59 4.3.1　Basic　Structure　of　Persuasive　Business　Letters……………………60 4.3.2　Sample　Analysis…………………………………………………...62 4.4　Summary……………………………………………………...…………...67 Chapter　5　Conclusion…………………………..…………………………………...72 Bibliography……………………..………………………………………………….75 Appendix………………………………………………